A.I.: TIME FOR AUTHENTIC INTELLIGENCE FROM LEADERS

I disagree with many that AI in its current form is a threat to all - but I certainly think it's a threat to some and, to be honest, quite rightly. So much superficial content has passed for Thought Leadership recently that it almost feels like retribution. And certainly someone will need to be there (in the short-term at least) to engineer the best AI Prompt-Crafting and Editorially Supervise the content that comes out - in no different way than a conventional Editor.

But on a deeper level I think that AI itself prompts us to really understand what we mean by Thought Leadership. I also think it prompts Leaders to be more authentic, since one thing that AI cannot currently easily replicate is the individual tone of voice (although it is getting better at doing so) or original and extensive life experience of specific humans. For example, I trained in Finance & Investment later in life, but trained originally in Architecture, Fine Art & Art History, and in Design. So when talking about AI, I might reference the way that Rubens used to deploy craftspeople to do the bulk of his painting work, whilst only himself adding the final paint-layer of Rubens-specific flourishes. Which might well be how you could describe an AI-generated manuscript and its subsequent author-specific flourishes.

And yet AI itself would be unlikely to come up with this metaphor (yet) because it does not have the specific human experience of connecting art history with editorial issues. (Until now, of course, because AI constantly trains on the latest available internet verbiage, which leads to a further point: that in order to compete with the AI generated content of other companies or leaders, one has to constantly remain conceptually & verbally ahead of the game.)

Far then from seeing AI as a threat (at least not in the short-term) I see AI as pushing us forward in thinking and in the conceptual levels of what we choose to put out there as content, and how we (you?) chose to "go out there" as a genuine Thought Leader (and how we meanwhile choose to use AI as an Editorial Tool).

I will write on this subject in far more extensive depth in the future but what I will say for now is: get thinking. And I mean this in its deepest sense, because superficial thought is on the verge of being eclipsed. Bear in mind the word 'artificial' in the phrase Artificial Intelligence (at least for now). Because whilst AI is increasingly useful as a tool, if you want to produce truly original Thought Leadership in the coming business climate - in which more Content will be pumped out than ever before, be well-prepared for an elite need for Authentic Intelligence.